This E-book is an essential “how to” guide to targeting international markets for your products and service, the same we used in our half day masterclass with HCUK Training and the Department for International Trade!
Google Analytics is one of the most widely used digital tools for studying consumer behaviour, user journeys and improves sales. By having a greater understanding of the features available, it will help you maximise its benefits for your website.
Google Analytics not only lets you measure sales and conversions, but also gives you great insight on your visitors movements;
The E-book includes the below topics..
- Benefits of using Google Analytics
- Data collection and management in order to gain a comprehensive view of your customers behaviours
- How to set up Google Analytics
- An overview of the analytics control panel, visualisation and reporting
- Sharing data across platforms such as Google AdWords
- Exploring additional features
- Alternatives to Google Analytics
This E-book will equip you with the tools to grow your business. The demand is out there. You should be too.